How We Book 10+ Qualified Meetings Every Month

Watch the video for the full breakdown, but here’s a quick summary:

1. Outbound with Cold Email & LinkedIn

• Establish your ICP

• Build your list with Clay

• Enrich with BetterContact and Apollo.io

• Remove "do-not-contacts"

• Verify with MailVerify

• Buy your domains from Porkbun

• Set up your inboxes with Zapmail.ai

• Send your emails with Instantly.ai

• Respond to positive replies

• Book meetings

Positive reply rate >1.5%? Scale it up.

Positive reply rate < 1%? Optimise and improve.

2. Inbound with LinkedIn Content

• Establish your content strategy

• Define your content pillars

• Ideate on post ideas (hooks)

• Create ABC posts (authority, build-in-public, conversion)

• Build relationships in the DMs

• Ask qualified prospects if they're looking for help

• Book meetings

3. Inbound-Led Outbound / Allbound

• Identify LinkedIn engagers

• Qualify and score them

• Automate email campaigns to share valuable resources

• Manually DM top prospects

• Ask if they're looking for help

• Book meetings

We just launched a new outbound campaign for our client and got 3 positive replies in 1 day.

One confirmed a meeting within an hour.

I've put the step-by-step flow into a Notion doc.

It includes:

🔸 3 core pillars of outbound engine

🔸 Step-by-step breakdown of an outbound engine

🔸 2 types of outbound campaigns we run for our clients

🔸 4 core pillars of LinkedIn inbound engine

🔸 Step-by-step breakdown of an inbound engine

🔸 Step-by-step breakdown of an allbound engine

🔸 Allbound strategy combining cold email and LinkedIn

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If you want access:

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